О фотографии... и маркетинге
Ср Апр 28, 2010 15:52
Хорошая статья правда на английском
1. Your time is valuable, and you deserve to be compensated for your time.
2. Most of us don’t factor in our own time invested in doing our work and don’t factor it into the final cost to the client. All of those hours of retouching, learning, researching, calling, emailing, etc. need to be accounted for.
3. Don’t work for friends – it rarely works out in anyone’s favor and someone always ends up angry and disappointed in the end.
4. If you do work for friends, at the very least be compensated for your time as you normally would be with clients. Are you working LESS hard for them? Likely not, so why should you be paid less for this job? It is, after all, taking time away from another job who WOULD pay you in full.
5. Don’t look to your family for praise in this work – they don’t understand it, nor do they understand how you could ever fathom charging what you do for what you do. Ignore it, and push ahead.
6. Family and friends will undervalue your work more than you could imagine. Don’t place any weight on their beliefs or let it influence how you feel about your work. You’re awesome, and they simply haven’t ‘seen the light’ yet (wink, wink)
7. Don’t work for free – ever. You aren’t a slave.
Оригинал: http://www.photographercafe.com/?p=907
Я нашла здесь: http://galunya.livejournal.com/79897.html#cutid1
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